Think of your email marketing blast like it’s one book in a larger series

Each one plays a role and needs a good title, plot and ending

Mike Holden
4 min readApr 22, 2020

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Photo by Hope House Press - Leather Diary Studio on Unsplash

You don’t need to tell your audience everything you have to say about something in a single email blast. In fact, when you try to cram too much into a single piece of communication, it can overwhelm the reader. Some of your points can get…

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Mike Holden

Marketing leader with 20 years of experience. Dad of 6. Get ideas in the No Budget Marketing newsletter. https://bio.link/mikeholden